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Digital Marketing Coordinator

Small Giants Academy

About Small Giants Academy

Small Giants Academy is a not-for-profit initiative dedicated to educating and activating conscious leaders in service of life. Through our programs and storytelling, we inspire and equip people to become the business, social and political leaders we need to build a more hopeful future – a more just and inclusive global economy that supports human flourishing while living in harmony with the natural world.

All our programs are designed with consideration for three core aims:

  • Personal and professional transformation (the inner)
  • Learning skills and content (the outer)
  • Nurturing connections (the web)

Key Responsibilities

Content Creation & Management:

  • Support the planning and management of our content calendar to ensure consistent, strategic posting across social media channels
  • Develop engaging written and visual social media content across platforms
  • Manage posting and sharing of marketing content across all channels, including email marketing
  • Support website content updates and maintenance
  • Create and update design templates, brochures, and marketing materials for our Program Producers
  • Write and create content across the organisation as required

Digital Advertising & Analytics:

  • Support the planning, execution, and optimisation of paid advertising campaigns across social media platforms and Google Ads
  • Monitor advertising budgets and performance metrics to maximise ROI
  • Conduct A/B testing of ad creative and copy to improve campaign effectiveness
  • Provide regular reporting on digital marketing performance and insights

Community Engagement:

  • Build and nurture our digital communities with authentic, meaningful interactions
  • Support participant journeys through thoughtful communication
  • Contribute to partnerships and external communications as required

Collaborative Support:

  • Work closely with program producers on design and communication needs
  • Collaborate effectively within our small, agile team environment
  • Any other tasks as required to meet organisational priorities

Essential Skills & Experience

  • Demonstrated social media management experience with a passion for building digital communities
  • Excellent written communication skills with strong attention to detail
  • Design capabilities and experience with content creation tools (Canva is a must-have, Figma is highly regarded)
  • Experience with website CMS platforms (Webflow highly regarded)
  • Strong project coordination and organisational abilities
  • Ability to work both autonomously and collaboratively within a small team
  • Enthusiasm for change, growth, and continuous learning
  • Solution-oriented mindset with flexibility and care

Highly Regarded:

Any of the following experience would be highly regarded for this role:

  • Experience with paid advertising platforms (Facebook Ads Manager, Instagram Ads, Google Ads, LinkedIn Campaign Manager)
  • Strong analytical skills with ability to interpret data and optimise campaigns
  • Digital marketing certifications (Google Ads, Meta, etc.)
  • Experience with marketing automation tools (Campaign Monitor, MailChimp) and CRM systems (Salesforce)
  • Marketing, partnerships, and external communications experience
  • Community engagement in online environments
  • History of work in social impact and/or for purpose organisations
  • A background in storytelling

What We Offer

Join a passionate team dedicated to systemic change and personal transformation. You'll work in a collaborative environment where your creativity and impact-driven approach will contribute directly to developing the conscious leaders our world needs. This is a newly created position that we're ready to fill immediately with the right candidate.

Reports to: Head of Communications and Marketing Location: Melbourne (with virtual program support)

How to apply

This job ad has now expired, and applications are no longer being accepted.
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