About Boundless Earth

Boundless Earth (Boundless) has a bold mission: to ensure Australia becomes a renewable energy superpower by 2030.

Our vision is an Australia we can all be proud of - a prosperous, renewable energy superpower and a global force towards a decarbonised world. We exist to accelerate the shift to clean energy, back bold ideas and build the coalitions that will make this transition unstoppable.

We use the levers of philanthropy, investment, and advocacy to create change. Boundless operates through its unique Epic model: quarterly, outcome-driven sprints that bring together cross-functional teams to tackle system bottlenecks and unlock transformational opportunities. In addition, Boundless undertakes 4-6 Rapid Responses per year, responding to key moments where we can accelerate change or prevent backsliding. We move quickly, take calculated risks, and use every lever available to accelerate climate solutions at the scale and speed required for Australia to do its fair share to avert the climate crisis.

The Role

The Communications & Audience Strategy Director is a key driver of impact at Boundless, responsible for shifting public sentiment in Australia in alignment with the Boundless vision. The role brings a sharp public-narrative lens to Boundless's strategy and interventions, grounded in a deep understanding of how Australians form views about energy, climate and the future, with particular focus on politically and geographically influential Australians whose support or opposition shapes the political map.

The Communications & Audience Strategy Director leads the design and execution of narrative-led strategy and interventions: grants, campaigns, partnerships and other mechanisms that move public sentiment toward the 2030 mission. They commission and guide audience research, polling and narrative tools, activate credible messengers to enable coordinated effort, and engage media and trusted voices directly.

This is a senior, high-impact role combining strategic leadership, audience and narrative judgement. The Communications & Audience Strategy Director sits within the Advocacy team.

Melbourne or Sydney preferred.

Key Responsibilities

Communications & Audience strategy

• Leading the strategy and execution for the Communications & Audience specialism within the Advocacy program.
• Ensure public sentiment is incorporated, and that the Communications & Audience specialism is integrated into the Boundless' strategy to achieve our 2030 mission.
• Continually developing the strategy as polling, narrative and audience research evolve.

Epic leadership and participation 

• Co-leading two Epics per year, developing expertise on the selected topic and exploring a broad range of tools and tactics to achieve targeted outcomes. Own each Epic from early strategy through Board approval and deployment.
• Scouting, shaping and commissioning narrative-led projects across at least three Epics per year. This includes:
  • Commissioning and guiding audience research, polling and narrative analytical tools to inform sentiment-shifting decisions.
  • Structuring and managing partnerships with creative agencies, polling firms, media and trusted messengers.
  • Matching the right messengers to the right audiences and moments, with particular focus on politically and geographically influential Australians.

Direct impact

• Building strong relationships and networks across narrative, polling, messaging and influencer ecosystems in Australia. 
• Using 25 per cent of role capacity on direct impact outside Epics: running narrative campaigns, convening messenger coalitions, and engaging media and credible messengers directly.
• Leading or contributing to at least one Rapid Response per year in relation to narrative or audience shifting opportunities (Rapid Response = activating partners in response to key moments and opportunities).
• Shaping Boundless's public positioning at moments where the Boundless brand can create an outsized impact.

Delivery and Boundless leadership

• Owning your work end-to-end, including the invisible coordination such as reviewing grant applications, learning from projects and contributing learning and theories of change to the Boundless playbook.
• Upholding Boundless leadership attributes: providing and receiving direct feedback with openness and generosity, courageous partnership, speed under uncertainty, and consensus decision making with colleagues.
• In partnership with the Head of Impact & Coalitions, supporting funded partners in communications orientated coalitions and projects.

Success Metrics

This role will be a success when:

• More Australians, especially in the communities that matter most for the energy transition, support Australia becoming a renewable energy superpower.
• Boundless's narrative and campaign work is making a visible difference in public conversation at the right moments.
• Trusted messengers and creative partners see Boundless as a thoughtful, useful and reliable partner.
• Boundless is taking smart, courageous bets on new voices and new partnerships.
• The wider Australian climate ecosystem is learning from the narrative, communications and audience work this role produces.

Skills

• Ability to set and lead narrative and audience strategy that shifts public sentiment in Australia, with a clear point of view on what works and what doesn't.
• Advanced judgement on audiences, messengers, channels and timing: knowing which voice lands with which audience, through which channel and when.
• Ability to commission, guide, and interpret polling, audience research, and creative work to inform narrative and communications decisions.
• Proven capability to build, structure, and manage partnerships with creative agencies, polling firms, media and trusted messengers.
• Strong judgement in designing narrative-led interventions, including assessing reach, credibility, risk, and catalytic impact.
• Deep understanding of Australian political, cultural, digital and media dynamics, and the narrative levers that influence behaviour at scale.
• A passion for accelerating action on climate change and climate solutions and making Australia a renewable superpower. 
• Strong organisational, project management and problem solving skills with a track record of getting things done. Good at managing large amounts of information across multiple projects in a fast-moving team.
• Strong written and verbal communication skills and a proven ability to communicate clearly and concisely.
• High emotional intelligence and accountability and highly collaborative - able to work closely alongside colleagues in a high-impact team.

Experience

• Senior-level experience leading communications, campaigns, narrative or audience-facing functions within politics, advocacy, media, public affairs, social change, or adjacent sectors.
• Demonstrated experience working with public figures, creative agencies and media to influence sentiment, behaviour or political outcomes.
• Experience conducting or overseeing polling, audience research, and message testing to inform narrative or campaign decisions.
• Experience commissioning or overseeing creative, research or analytical work to support strategic outcomes.
• Experience working in energy and/or climate change is ideal.