Job Summary:

The Marketing and Communications Coordinator will develop and drive the Sexual Health & Family Planning ACT (SHFPACT) marketing and communications strategy to ensure comprehensive reach of our brand and message to target audiences. The Marketing and Communications Coordinator will coordinate all activities to promote access to information and services, develop SHFPACT’s membership base, maximise fundraising opportunities and attract corporate supporters.

Organisational Context and Practice Framework:

SHFPACT is a not-for-profit, non-government, membership-based organisation, and is a member of Family Planning Australia Alliance (FPAA) - a network of independent, state-based Family Planning Organisations - and the International Planned Parenthood Federation (IPPF). Our membership is varied and includes community members and community organisations, government service providers, academics and health professionals.

SHFPACT recognises that other population groups face barriers to improved sexual and reproductive health and develops and delivers responses informed by an evidence base, including research, policy priorities and frameworks, and needs assessment for new and emerging areas of work.

Duties and Responsibilities:

• Develop a Marketing, Communications and Fundraising Plan that aligns with SHFPACT’s mission
• Ensure the SHFPACT brand is consistent and effectively communicated across all marketing materials and platforms
• Review design and content of website(s) and social media platforms and revitalise to ensure maximum reach and accessibility
• Manage the website(s) and all social media platforms
• Implement digital marketing strategies to increase online visibility, drive website traffic, and grow the organisation's online community
• Create social media content, including tiles, video and text for Facebook, Instagram, LinkedIn & TikTok
• Create campaign pages and associated actions
• Create basic graphics, images or other design elements required for website pages based on the style guide
• Shooting and basic editing of video & photos
• Liaise with graphic designer, photographers, videographers and editors for more complex designs
• Create and maintain journeys for website visitors
• Collaborate with Managers to create and update education and clinical services publications
• Source and manage the design and printing of publications materials.
•  Work closely with management teams within the organisation, to ensure alignment and integration of marketing efforts with overall organisational objectives
• Attend events as needed to capture social media content
• Review current approach to membership including benefits and use of SupporterHub (CRM).
• Plan effectively for, and evaluate, the implementation of fundraising and membership services activities
• Drive fundraising activities in line with Marketing, Communications and Fundraising Plan.

Please review the Position Description attached below and submit a copy of your resume and cover letter outlining your suitability for the role of Marketing and Communications Coordinator. If you have any queries about the position please contact the CEO, Tracey Hall, on 0427 878 084.