Job Summary
- Applications close:
- Job posted on: 12th Apr 2024
- Melbourne > Collingwood
We’re after a narrative-obsessed, idea-led, perspective-seeking word wizard.
At Bellroy, we’re relentless about making great product that helps people move through the world, and using our success to drive positive impact for people, animals and the planet equally. The business is growing, our product range is growing, and the purpose behind it all is getting stronger by the day. In other words, we have good stories to tell and we’re looking for someone who can help us tell them!
We pour ourselves into making products that balance art and science. And making sure the voice that wraps around our brand does the same. As our Storyteller, you would be responsible for championing the voice of the brand, crafting campaign narratives, writing great ad headlines, ideating on ways to get our stories across our social platforms, narrating videos, as well as copywriting some emails, product descriptions and social captions.
We have a strong brand, meaningful stories and eager audiences. Are you someone who can harness the first two, to capture and enthral the last? We want to meet you.
You are a mid-weight copywriter, with a global sensibility and unnerving level of curiosity. You can tailor your words to a brand, an audience and a channel. You're intrigued by culture and how shifts within it shape the world – forever thinking about how communication is changing, and where the most interesting conversations are taking place.
To you, a pen and blank paper feels exciting, a constant beat of execution feels motivating. And campfires are probably your happy place, because you love spinning a tale or going deep on a topic with friends, always dancing between entertainment and insight.
You’re a critical thinker and creative problem solver. You love a big picture brainstorm, but can zero in on the detail just as deftly. As a language and grammar geek, you know the rules. And that means you also know when and how to break ‘em. You’re precise. But you can shake things up when the page – or room of people – is feeling too serious. You ask an annoying amount of questions to understand all angles, and can’t help but draw on human psychology whenever you craft a message. You are always looking to understand and therefore better engage your audience.
You get excited about brainstorming campaign ideas. You can’t wait to delve into a lengthy update on our sustainable material program. You relish the chance to provoke healthy debate in an Instagram post crafted in just the right way to spark just the right debate. And you appreciate the opportunity to interview interesting people, drawing out the nuggets that feel fascinating and entertaining for our audience, specifically. You love being a voice of the brand. And maybe you feel excited by the idea of being its face sometimes, too.
This is a full-time role based in Collingwood, Melbourne. (We may consider a remote working arrangement for the right candidate.)
We select our materials based on a balance of functionality, durability and their ability to age gracefully. We are also committed to making them environmentally sustainable – using fabrics made from recycled and plant-derived materials, and sourcing leathers with the least environmental impact.
Applications for this role will take you to the employer’s site.