The Donor Acquisition Manager will develop & Implement the strategy for acquisition across their program which includes regular giving, DM, F2F, TM and digital channels.

• Inspiring children’s charity, dedicated to helping the disadvantaged
• Innovative team
• Great opportunity to build a program with real autonomy

About the organisation

This well-loved children's charity works tirelessly to protect the young and provide services for vulnerable children, young people and their families to break the cycle of disadvantage. This is an incredible opportunity to join a charity dedicated to working with children who have been exposed to physical, emotional and sexual abuse, as well as neglect, exploitation and homelessness.

Key Responsibilities

• Develop and implement a strategy to significantly increase income for Individual Giving through the development of a plan for the acquisition of new donors for Regular Giving
• Give input into the overall fundraising strategy and work with the wider fundraising team to deliver this
• Look at strategies for acquisition across multiple channels including F2F, TM, DM and Digital
• Manage relationships with third party suppliers including Fundraising agencies and mail houses, monitor and report on all suppliers and ensure best practice across the program
• Work with Brand, Communications and Digital Marketing teams to ensure integration of all online, outdoor and traditional components to support activity for donor acquisition and retention
• Work with the Digital team to ensure digital optimisation for donor acquisition fundraising
• Work with Data Insight team to implement data segmentation strategies
• Manage timelines for campaigns to ensure programs are executed on time
• Develop and deliver the supporter journey for all new and active supporters
• Responsible for the Donor Acquisition and Regular Giving income and expenditure budget, produce financial reports, monitor income, prepare forecasts etc.
• Oversee detailed post campaign analysis for each appeal and regular giving campaign
• Responsible for analysis and reporting on key metrics such as attrition and channel ROI and make recommendations for future investment
• Develop innovative and best practice strategy, plans and tactics across acquisition to grow the program

Skills & Attributes

• Experience working in fundraising across a multi-channel acquisition program which will include F2F
• Experience across channels such as direct mail, regular giving, F2F, TM and digital
• Demonstrated project management skills and the ability to manage campaigns end to end and meet or exceed financial targets
• Strong interpersonal skills along with a capacity for problem-solving and diplomacy
• High standard of numeracy, budgeting, negotiation, and presentation skills
• Highly developed written skills, with demonstrated attention to detail
• A demonstrated commitment to high professional ethical standards and a diverse workplace
• A commitment and interest to improve the future of disadvantaged Australian children

Application Process

Please apply as soon as possible as applications will be reviewed on an immediate basis.

For more information contact: [email protected] using the subject line: Donor Acquisition Manager enquiry via EthicalJobs.