• Join one of the world's largest and most respected conservation organisations
• Workplace flexibility including monthly RDO
• WWF office location negotiable

About the organisation

WWF's global vision is to stop the degradation of the planet's natural environment and to build a future in which humans live in harmony with nature. WWF-Australia is part of the WWF International Network, the world's leading, independent conservation organisation. We are active in over 100 countries and have close to 5 million supporters internationally. In Australia and throughout the oceanic region, we work with governments, businesses and communities so that people and nature can thrive within their fair share of the planet's natural resources.

WWF's mission is to halt the decline of threatened plants and animals and to support their recovery. We do this by addressing the threats that affect them using the best available science while working in partnership with communities, Indigenous groups, government and business. The world is changing fast. Our wildlife and wild places face unprecedented challenges. The result is people yearn more for nature and are connected with each other like never before. We know that we can achieve more by partnering, sharing, empowering communities, forming alliances and building a movement for the environment. Working together is the answer. It is our goal to bring about this unified voice for nature.

Learn more about our 60 year history:

About the role

The Digital Marketing Specialist - Email & SMS coordinates WWF-Australia's external-facing email and SMS marketing communications program. The role oversees outbound and inbound email and SMS campaigns, platforms automation and supporter contact database administration.

The scope and range of campaign types include fundraising, engagement, advocacy, lead generation, supporter acquisition, onboarding, retention, and reactivation programs. The role supports digital skills transfer to develop and extend the digital maturity and competency of WWF-Australia staff.

Skills, knowledge and experience

• Expert proficiency in administering a tier-one marketing automation platform, ideally Adobe Marketo.
• Demonstrated experience in both email and SMS campaign management in a large-scale ecommerce or digital fundraising environment.
• Demonstrated experience building nurture journeys and creating multichannel outbound marketing campaigns and using scripting languages and HTML.
• Advanced understanding of email and SMS digital marketing strategy tactics and channels, and best practices to optimise performance for engagement and conversions.
• High-level of attention to detail including demonstrated analytical and reporting skills.
• High-level organisation skills with a track record of meeting tight deadlines.
• Demonstrated ability to work in a flexible team-based environment.
• Sound knowledge of anti-spam legislation and best practice email marketing standards.

Marketo certication and experience with HTML, Flash, JavaScript and CSS are beneficial but not essential. The ideal candidate will be aligned with WWF's vision, mission and I-CCaRe Values - Integrity, Courage, Collaboration and Respect.

WWF values diversity and is building a workforce that reflects the community we serve. WWF is an equal opportunity employer and Aboriginal & Torres Strait Islander peoples, people from culturally & linguistically diverse (CALD) backgrounds, sexuality and gender diverse (LGBTQIA+) community members, and people living with disabilities are encouraged to apply.

WWF-Australia staff work in teams and in regional and remote communities. To protect the health and safety of WWF-Australia team members and people in regional and remote communities, WWF-Australia requires all persons who apply for employment at WWF-Australia after 25 October 2021 to provide evidence that they have received the first and second courses of an Australian government-recognised COVID-19 vaccination before a job offer can be made.

Applications

Please see the job description for further details. Applicants can apply via the Apply Now button. Only those applicants applying online via the eRecruitment System will be considered. Please include: (1) a cover letter/statements against the selection criteria & (2) your resume (CV).

Only candidates with unlimited Australia working rights can be considered for this role.