ABOUT US

St Lucy's School is a Catholic Independent School in the Dominican tradition providing high quality education to primary and secondary students with disabilities. We are a community enriched by difference, inspiring learning for a life of purpose.

At St Lucy's School we work with each student individually in order to unlock their unique potential and to encourage them to become independent. We provide a holistic education, offering outstanding academic programs taught by special educators with the support of our dedicated therapy team.

ABOUT THE ROLE

We are seeking an experienced Marketing and Communications Manager to work 3 days per week through term time and non-term time. The Marketing and Communications Manager is a key member of the School Leadership Team and will be responsible to the Principal for providing leadership for the development and implementation of the marketing and communications strategic plan. 

The Marketing and Communications Manager is a hands-on-role which manages a small team who are responsible for Marketing, Communications, Events and Fundraising across the School. The role supports the School in identifying its market and establishing and enhancing its reputation in the wider community. The Marketing and Communications Manager will promote the School through authentic, high quality and creative marketing and communications strategies. 

KEY RESPONSIBILITIES

The role is accountable for translating results driven marketing and communication plans into increased applications for student enrolment and employee recruitment and school profile. It will promote the dignity, strengths and opportunities for inclusion of people living with disabilities.

• Strategic development and enhancement of all marketing plans for the School to maximise student enrolment, employee recruitment and the reputation of the School in the media and the wider community.
• Develop and implement a comprehensive branding strategy and standards aligned with the School’s ethos and values.
• Provide oversight and leadership to the School’s website by coordinating the content, news and videos to effectively increase the School’s online presence.
• Oversee and further develop the School’s presence in all relevant social media and digital platforms using trackable and accountable methodologies.
• Contribute to broader School Strategic planning and provide timely and regular insights and reports.
• Ongoing development of initiatives to build a sense of community and belonging for current and future members of the School community.
• Ongoing review of all marketing materials to ensure ‘best practice’ documentation for staff, students, and prospective enrolments.
• Provide a consistent flow of internal marketing communications to the St Lucy’s Community through newsletters, school website, Facebook, Instagram, emails, and other strategies.
• Develop relationships with local media outlets to formulate and prepare press releases and other materials to the media to provide newsworthy stories that will convey the St Lucy’s School story to the broader community.
• Highly developed skills and experience in writing articles, publications, and marketing materials.
• Manage the Fundraising and Event Manager who is responsible for coordinating school and fundraising events, fundraising programs and securing strong sustainable relationships with donors to maintain the fundraising income and profile of the school.

ABOUT YOU

The School's core values are Joy, Community, Courage and Truth.  As such, we see the importance of recruiting talent aligned with these values.

To be successful for this role, the following experience, skills and attributes are essential​​​​​​:

• Bachelor’s degree in Commerce, Business, Marketing and or Journalism or related field or demonstrated experience equivalent to the role and qualifications. 
• Highly developed leadership skills, underpinned by a genuine interest in people.
• Highly refined communication skills, both written and oral, being sensitive to all circumstances.
• Experience in the presentation and marketing of an independent school or not for profit, is preferred.
• Demonstrated experience in change management with a human centred-approach.
• Demonstrated ability to be collaborative, an enthusiastic team player and the capacity to contribute to building an effective team. 
• Strong service orientation, work ethic and the ability to foster an outstanding service culture.
• Ability to work under pressure, establish priorities, be self-motivated and set and achieve goals.
• Demonstrate and possess highly developed organisational, administrative, and strategic skills.
• Display a high degree of integrity, accountability, and efficiency in the carrying out of the duties.
• Excellent problem solving and presentation skills.
• Be approachable and responsive to all members of staff.
• A knowledge of budgetary processes.
• Setting the highest professional standards and be an excellent role model for others.

EXTRA BENEFITS OF WORKING AT ST LUCY'S

• As a Public Benevolent Institution, we can offer to package a component of your salary as a tax-free fringe benefit and this will increase your take home salary.
• Close to public transport on Sydney's beautiful North Shore
• Onsite Car Parking available
• Personal Well-Being Initiatives and access to Employee Assistance Program
• Professional Development Plans

HOW TO APPLY

For more information, please see the position description.

St Lucy's School has a zero-tolerance policy for child abuse and is committed to promoting child safety, the well-being of children and protecting children from abuse.  To ensure the safeguarding of our students, all employees must have a current Employee Working with Children Check before commencing work.  In addition, included throughout the recruitment process are checks of suitability for employment with children.

St Lucy's School policy requires staff to have received three (3) Covid-19 vaccine doses.