About Ronald mcdonald house charities western australia

We are an independent, not-for-profit organisation dedicated to providing vital support programs for families with sick or injured children. Through our supported accommodation and wraparound services, we strive to keep families together when life gets turned upside down due to a child's illness.

the opportunity

The primary day to day role is to provide support to the Digital Marketing Executive (DME). The Marketing Coordinator (Digital) works across all levels and may be required to attend community and other fundraising events within both the Perth metro area and rural WA.

Key responsibilities / tasks

• Support the Digital Marketing Executive (DME) in meeting Development & Marketing and Operational website content
• Website content support
• Support the optimisation of website content for search engine optimisation (SEO) and social optimisation
• Website analytics support
• Best practices for website content, accessibility, copywriting for the web, content best practises and IA.
• Email template and email campaign support
• Audience management and segmentation support
• Campaign analytics & reporting support

Skills required

The ideal candidate will possess the following formal qualifications or the equivalent experience:

• Degree in Communications, Marketing or Commerce
• MS Office, Adobe Creative Suite
• Salesforce Marketing Cloud, Salesforce for Not For Profits, Canva

Further Education & Training

• Google Analytics for Beginners, Advanced Google Analytics, Google Ads Search, Google Ads Measurement
• Google Tag Manager Fundamentals, Email marketing, HTML and CSS scripting skills, Meta Certification for Digital Marketing, Google Analytics Certification, Google Ads certification(s)

Experience

To be successful in this position it is essential that you demonstrate a high level of experience in Web Content Management, Web Content Management Systems, and also a bulk mail platform. Prior experience with management of Wordpress websites, use of Mailchimp and/or Campaign Monitor, writing for the web, experience in the Not-for-Profit sector, managing a Facebook Page or Instagram Profile will be highly regarded.

Cultural fit is just as important as candidate aptitude and we are proud of our workplace culture here at RMHC WA. We are looking for someone who aligns with our core values:

FAMILY - EXCELLENCE - INTEGRITY - INCLUSION - ENERGY