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National Campaign Manager

MS Queensland

MS Queensland is excited to announce we are taking the lead role of delivering the iconic MS Readathon from 2024. In this newly created role, the National Campaign Manager will lead the strategic development and turn that into reality managing the execution of the national fundraising campaign, MS Readathon.

This role reports to the General Manager Supporter Impact and will be part of the Supporter Impact team providing exceptional experiences for donors and supporters, fostering trust and loyalty in line with MS Queensland's Best at Thank you strategy.

The Role:

Nationwide Impact:

  • Develop and implement a national MS Readathon strategy and operational plan including managing income and expenditure budgets.
  • Manage relationship with external consultants/agencies to support the delivery of the campaign.
  • Drive creative aspects, fundraising and recruitment strategies, project management, and supporter communications.

Digital Experience: Utilise technology to enhance supporter engagement, creating an online space that engages and connects with people and reduces barriers to fundraise.

Journey Curator: Map out multi-channel highly engaging donor journeys at scale, identifying touchpoints for personalisation and connection. Your goal is to make every step of the donor experience intentional and memorable.

Innovation and Creativity: Develop groundbreaking campaign strategies that captivate hearts and minds.

Collaboration: Build and maintain effective working relationships with internal and external stakeholders including other MS member states, consultants, fundraising agencies and suppliers.

Project Management: Responsible for managing, monitoring and evaluating MS Readathon including the day-to-day project and stakeholder management.

Data-Driven Decision Making: Leverage data analytics to track performance, measure impact, and refine your approach for maximum effectiveness.

About You:

  • You have a positive energy, passion and can show initiative.
  • Strategic thinker with a creative edge – you don’t just follow trends you set them.
  • Have a solid understanding of and experience in the digital landscape, and the ability to engage and connect with supporters online in a relevant and holistic way to build brand loyalty and influence.
  • Proven experience (5 years minimum) in developing and managing fundraising programs and campaigns.
  • Self-starter with ability to work independently and collaboratively in a team environment.
  • Excellent communication and interpersonal skills including demonstrated negotiation and problem-solving skills for cross-functional engagement.
  • Strong analytical skills – you can understand and use data to optimise results.
  • Evidence-based critical approach to decisions/fundraising strategy.
  • A creative mind with the ability to think outside the box.
  • Tertiary qualifications in Business, Marketing, Communications, or related field.

MS Queensland offers more than just a job - it provides an opportunity to become part of a thriving community.

A NDWS clearance and completion of NDIS Online Worker Training Module will be required for this role (prior to commencement).

Why Work for Us?

  • Our cause – play your part in making an impact in the lives of people living with MS and other neurological conditions (ONC).
  • Community- shared values, we foster an environment that reflects diversity and belongingness.
  • Peer to peer recognition program.
  • Not-for-Profit salary packaging which means an additional cash portion and non-cash benefits of your salary up-front, before tax
  • Novated Leasing Options.
  • We are a Q-Leave employer, meaning you have access to build portable long service leave (community services sector).
  • Award winning fundraising team who deliver outstanding events such as MS Brissie to the Bay, the MS Swimathons and MS Moonlight Walk, fundraising and lottery activity across the year.
  • Hybrid and flexible working options.
  • Professional development options and pathways including free in-house Mental Health First Aid training.
  • A range of online learning opportunities.
  • Ongoing leadership development, including online learning, workshops, and coaching.
  • Financial Wellbeing Initiatives such as the ability to withdrawing 50% earned pay early and a savings program.

The Work We Do:

For the past 65 years, MS Queensland has provided care and support to Queenslanders living with MS and other neurological conditions. MS Queensland is the Queensland-focused arm of the larger MS group of organisations. We leverage this national position as the MS experts and apply it to a specific focus on Queenslanders.

MS Queensland hold a number of iconic charity events such as the MS Brissie to the Bay, MS Moonlight Walk and MS Swimathons across Queensland to help raise critical funds needed for vital services and support for the 5000+ people living with MS and help power research into treatment and ultimately a cure.

By joining us, you will have the opportunity to collaborate with like-minded professionals and work on impactful projects that positively impact our cause. Take this chance to showcase your abilities and make a lasting impact within MS Queensland. Submit your application today for our new and exciting full-time National Campaign Manager role.

How to Apply:

Please click apply and submit your resume and your targeted cover letter. For further information on this opportunity, please contact Victoria Andrews, our General Manager, Supporter Impact on [email protected] using the subject line: National Campaign Manager enquiry via EthicalJobs

For a copy of the full position description, please contact [email protected].

Note: Suitable applicants may be contacted prior to the close date

How to apply

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