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Ecommerce & Administration Officer - Gunbalanya

Injalak Arts and Crafts Aboriginal Corporation
  • Reporting to: CEO
  • Salary: $70,000 - $75,000 plus superannuation, accommodation, allowances, salary packaging and above award conditions
  • Location: Gunbalanya community, West Arnhem Land, NT (some local and some regional travel may be required)
  • Contract: 12 month contract (renewable)
  • Travel: You may be required to travel to regional and interstate industry events, supporting the artists to attend and participate.

The role of Ecommerce & Administration Officer is part of a small, dynamic team that ensures the smooth operations of Injalak Arts, based in Western Arnhem Land.

This position coordinates all online retail of the art centre in the remote community of Gunbalanya and supports the Operations Manager in the administration of the organisation.

This position is responsible for the implementation of digital marketing plans, developing content and assisting with online and traditional marketing channels to achieve our communication and marketing objectives.

This role coordinates the full range of digital engagement mechanisms, including the organisation’s website, social media channels: Facebook and Instagram, online stores, third-party review sites, etc. 

This position is required to develop capacity in Bininj staff to develop ecommerce skills to support the position. The art centre itself supports the artist membership comprising over 300 regular artists across Gunbalanya and outstation communities.

Position Objectives

  • To develop the retail market for sales of artworks and associated products, including galleries relationships and consignments.
  • To position Injalak Arts as the leading organisation within the sector, with consistent and timely content which is on brand and builds our engagement with audiences.
  • Aid in the development of paid and owned content, and implement marketing plans across a wide range of digital marketing channels.
  • You will provide leadership and guidance across Injalak Arts to ensure we have a high-quality online presence.
  • Drive innovation in digital marketing across display media, social media, search and retargeting as well as EDM and publications.
  • To hold ongoing responsibility of Injalak Art’s digital channels, including website, socials and implementing Injalak’s ongoing digital strategy to help increase our digital footprint and reach new audiences online.
  • Distribute compelling digital content that tells the story of our artists’ voices and support the objectives of significantly growing our audiences and content for artist opportunities, drive new supporter acquisition for fundraising, advocacy and general brand awareness.

About the art centre

Injalak Arts & Craft Aboriginal Corporation is celebrating 31 years as an established art centre run by an Indigenous Board of Directors. This work continues at the foot of Injalak Hill, which holds some of the most significant rock art in the world and continues an art making tradition which is over 65,000 years old. Injalak’s artists create paintings on paper and bark, carvings, weavings, textile design and screen-printing, multimedia projects and much more.

The art centre offers important opportunities for the people of Gunbalanya and surrounding homelands not only in terms of employment and other economic development, but social, cultural, health and wellbeing. The art centre is internationally renowned for its representation of Kunwinjku traditions.

Team members have core duties but are also flexible and multi-task to assist each other as required/directed to ensure the smooth functioning of the art centre. There can be significant seasonal impacts on time allocation to tasks.

Duties and Responsibilities:

Operational & Governance

  • Recognise and respect existing Traditional Law and leadership frameworks.
  • Adhere to the projects and programs of the art centre as outlined in the organisation’s business, strategic and marketing plans and in accordance with applicable funding requirements and guidelines.
  • Uphold good governance procedures as applicable to an Aboriginal Corporation.
  • Support employment and training opportunities to Art Workers.
  • Adhere to Injalak Arts’ Code of Conduct, the Indigenous Commercial Code of Conduct and the community’s cultural protocols.
  • Develop and maintain positive working relationships with the local community, Injalak Arts partners, relevant agencies and service providers.
  • Maintain regular communication with the Operations Manager on all operational and artistic matters.
  • Ensure all online retail policies and procedures are updated to reflect best practice operations.
  • Attend regular artist meetings and listen to the needs of members.

Online Retail

  • Online Community engagement.
  • Refresh, update and maintain website.
  • Instagram shop.
  • Manage the etsy shop.
  • Combat unethical buying – support education about unethical buying.
  • Develop Bininj capacity by fostering a supportive learning environment.
  • Undertake special projects in consultation with the CEO.

Sales & Promotion

  • Support business development in line with directives from the CEO and Board.
  • Oversee the online sale of artworks and meet targets.
  • Support the online promotion of exhibitions and projects.
  • Support the promotion of products and services as required.
  • Manage the website, social media and online community.
  • Delivering newsletter per schedule.
  • Monitor and support the implementation of artists’ copyright and intellectual property rights.
  • Support bininj staff in the packing and freight of artworks.
  • Develop and maintain CRM database.


  • Support the CEO in the office administration.
  • Support the CEO with maintaining the organisation’s webmail.
  • Run the buying desk for artwork and product acquisition.
  • Maintain efficient and accurate file management systems.
  • Comply with relevant occupational health and safety legislation and ensure safe work practices are observed.
  • Develop and maintain productive working relationships with community and external stakeholders.
  • Undertake other administrative duties as required.
  • Other duties as may be directed from time to time.



  • Tertiary qualifications and/or equivalent work experience in the arts marketing or related industry.
  • An understanding of contemporary Aboriginal art market or the broader visual arts and crafts industry.
  • Strong understanding and experience in the technical component of digital marketing, including website CMS WordPress and Social Media Management skills. Experience in website design and development principles preferable, including redesign involving web accessibility, content strategy development and user experience.
  • Ability to work effectively and proactively with a wide variety of internal and external stakeholders. Whilst also being highly responsive, with strong verbal and online communication skills.
  • Extensive experience in digital marketing campaign management and understanding of emerging digital media trends.
  • Experience in development or implementation of a content strategy, aligned with strategic priorities ensuring creative communications tactics and campaigns.


  • Capacity to live and work in a remote cross-cultural environment.
  • A current driver’s license, capability in remote area travel (4WD, Manual), ability to travel for extended periods.
  • Previous experience in an indigenous art centre.
  • Experience in community development and/or working in an inter-cultural context.
  • A current Ochre Card or ability to obtain one.
  • The successful will be required to obtain a National Police clearance and Working with Children clearance – (on acceptance of position, and conditional to contract offer).

For more information about the position contact the CEO Tess O'Brien at email [email protected] using the subject line: Ecommerce & Administration Officer - Gunbalanya enquiry via EthicalJobs or phone 08 89790190.

A position description is attached.

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