Boomerang Alliance's logo

Social Media Lead

Boomerang Alliance


This position is part-time 2 days (15 hrs) per week, flexible working arrangement either remotely or in our Sydney office with colleagues across Australia.

Salary: SCHADS award Level 4.2, $42.60ph + 11% superannuation and leave loading

Commencement: 8 January 2024

We will review applications as they are received and we will close the application process when we have found the right person so please apply as soon as possible.

As our Social Media Lead, you will supercharge engagement across our social channels to drive advocacy and change - mobilising communities, business and governments to turn the tide on waste and plastic pollution. You will bring strategic communication and creative execution skills to build a powerful community of changemakers. We are looking for someone who can take initiative and collaborate closely with our team and allies spanning across the country.

Your task and responsibilities:

  • Develop and deliver our social media strategy to maximise social community growth and engagement on both existing and emerging platforms.
  • Social Media Calendar: plan, develop, create, write, design and schedule effective on brand content across all channels, in line with organisational strategies.
  • Collaborate with the team and allies to plan highly engaging, bold, memorable, on-brand content for cross channel campaigns.
  • Develop and deliver on (or exceed) agreed goals.
  • Prioritise channel strategies and any relevant advertising to ensure best return on investment.
  • Deep dive into analytics, sharing actionable learnings with the team.
  • Understand social media trends and are always a step ahead.
  • Provide specialist content development and management advice that considers complex political and industry contexts to ensure communications are evidence-based and effective.
  • Data-driven analysis to optimise performance: leverage tools and analytics to assess and report to team on performance; make informed decisions and ensure continual improvement.
  • Audience management: coordinate timely handling of social media comments, messages and PR on key channels.
  • Allies & supporters: design strategies to amplify campaigns across supporter and allies assets, ensuring seamless communication and mutual growth.
  • Guidelines: develop and monitor implementation of social media guidelines for the national team to use on their community pages.


  • You’re a proactive self-learner with an understanding of how socials can drive change.
  • You’re an expert in what makes social audiences tick and how organic social fits into the larger content ecosystem.
  • You are super organised and detail-oriented, and you thrive in the fast-paced online environment.
  • Proven track record of developing & delivering effective communication plans across all relevant social media platforms.
  • Demonstrated ability to successfully engage and grow social communities.
  • You know the ins and outs of all social media channels and best practice and keep up with the latest trends.understanding of social media trends.
  • Experience in developing, delivering and scheduling effective organic and paid content across platforms.
  • You know how to use social media publishing and analytics platforms to optimise performance.
  • Direct and proven experience using social media management tools.
  • Proficiency in graphic design software such as CANVA and ability to be hands on to develop on brand content.
  • High level of accuracy, attention to detail.
  • Speedy execution in a fast paced environment, working independently with a small national team.
  • Excellent time management skills, demonstrating high proficiency to manage your time well, sometimes with minimal supervision.
  • You draw from a wide range of content skills – ideally from copywriting to design and video. Your excellent copy-writing skills will be able to engage target audiences.


The Boomerang Alliance ( was formed in 2003 with the aim of a zero-waste society. We are a national community-based organisation advocating for waste reduction and resource recovery and an end to plastic pollution. Our campaign work has covered issues such as introducing 10c container refunds to reduce beverage container waste and litter; banning single use plastics; preventing the dumping of used toxic tyres; reducing and replacing plastic packaging; and promoting recycling and the circular economy. Our network includes 55 national, state and local environment groups.


Boomerang Alliance’s Plastic Free Places (PFP) program was established in 2018 to promote the switch from single-use, disposable plastic takeaway products to better practices and alternatives. By taking a whole-of-community approach, we work with food service businesses, suppliers, local councils and state and federal governments across Australia.

To learn more about how our programs operate, visit

For more information please email Boomerang Alliance at [email protected], using the subject line: Social Media Lead enquiry via EthicalJobs.


  • Part-time employees and casual employees - all time worked by part-time or casual employees in excess of 38 hours per week or 76 hours per fortnight will require prior notice and be paid for at the rate of time and a half for the first 2 hours and double time thereafter, except that on Sundays such overtime will be paid for at the rate of double time and on public holidays at the rate of double time and a half.
  • Time in lieu may be taken at agreed dates and times that will not interrupt the campaign.
  • The employee may vary their working hours from week to week but is to inform their manager if they have accrued a net total deficit of hours to those outlined above of more than 16 hours. Should the employee continue to work less hours than those outlined above, Boomerang reserves the right to adjust the hours per week offered to the employee.
  • Other than for the expiry of the contract; the employee and/or employer will receive at least 2 weeks’ notice in the event this contract is being terminated.
  • Where conditions are not specified herein (or an aspect of employment covered by Commonwealth / NSW State Laws and regulation); the following hierarchy of conditions will apply:
    • The National Employment Standard;
    • Any other employment condition not specified will use the Commonwealth Social, Community, Home Care & Disability Services (SCHADS) Award.

How to apply

This job ad has now expired, and applications are no longer being accepted.
Boomerang Alliance's logo

Email me more jobs like this.