Beyond Blue’s vision is that all people in Australia achieve their best possible mental health. Our role is to work with the community to improve mental health and make it easier for people to feel better earlier, get well and stay well. Earlier, Easier, Together.

Beyond Blue’s values are Collaboration, Respect, Enthusiasm, Excellence, Innovation and Integrity.

The Marketing Lead, Services, is responsible for delivering strategic marketing activity to connect the community with Beyond Blue’s products and services. The Marketing Lead, Services, will build and maintain strong and effective relationships with the Services Group to collaboratively plan, deliver, optimise and evaluate marketing initiatives. This includes leveraging deep community insights and a human-centred design approach.

The Marketing Lead, Services, reports directly to the Strategic Marketing Manager, and leads and mentors a team of marketing specialists responsible for generating awareness, engagement, and targeted conversions for our products and services so that the community can achieve their best possible mental health.

Tertiary qualified ideally in marketing, the appointee will have experience in a similar marketing management role and knowledge of emerging marketing technologies. Your expertise in behaviour change marketing, and experience applying various social marketing and behaviour change approaches and methodologies will be underpinned by your knowledge of key principles and methods of effective brand management. The incumbent will have the ability to oversee multiple complex projects whilst leading teams and developing, motivating and managing people.

This is a terrific opportunity to work within an organisation that is part of shaping the future outcomes for the community.

Beyond Blue is committed to creating a diverse and inclusive work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, gender identity, sexual orientation, disability or age. We strongly encourage people from all cultural backgrounds to apply, including Aboriginal and Torres Strait Islander people.

To apply

Applications should include a current CV with a cover letter that addresses why you would consider yourself to be a cultural addition to Beyond Blue and how your skills and experience would be attributed to the position. For detailed information about this position including the closing date, please refer to the position description on our careers page (Candidates who are viewing from a job-board such as SEEK or LinkedIn, please refer to our careers page on our website).

Preferred candidates will be required to undertake pre-employment screening, including a National Police Check and where required a Working with Children Check.

NOTE: Short-listing of candidates will commence prior to the closure of this role, so please do not delay submitting your application.