Company

For more than 20 years, people in Australia have placed their trust in Beyond Blue as a reliable source of mental health information, support and hope.

We are one of Australia’s most well-known, trusted, and visited mental health organisations. We never take this for granted. With that comes a deep responsibility to listen, to understand people’s needs and aspirations, and to ensure they are at the heart of everything we do.

About this Position

Are you a data-driven marketer looking to make a real impact? As a Growth Advisor at Beyond Blue, you’ll play a pivotal role in connecting people with critical mental health services, driving meaningful engagement, and scaling innovative marketing strategies.

The role

As a Growth Adviser, you will play a pivotal role in shaping the future of Beyond Blue by harnessing the power of technology and data through the Digital Evolution Programme (DEP), combined with deep community insights and a human-centred design approach, you'll develop engaging campaigns that drive real change.

You’ll collaborate with cross-functional teams, define and track key performance indicators (KPIs), and continuously refine strategies to maximise impact. Your efforts will help shift attitudes, influence behaviours, increase awareness, and empower communities to take action towards better mental health.

As a Growth Adviser, you will:

• Data-Led Growth – You will develop, execute and optimise innovative marketing campaigns that drive customer acquisition, retention, and engagement.
• Technology and Automation – Leverage CRM tools, analytics, and emerging technologies to personalise user journeys and scale impact.
• Conversion Optimisation – Work with A/B testing and full-funnel approaches to enhance efficiency and maximise ROI.

About you

To be successful you will hold a:

• Degree in Marketing, Business Administration, or a related field.
• Proven experience in growth marketing, B2B business development, and campaign management.
• Expertise in executing and optimising campaigns, budgeting, and project management.
• Strong analytical skills with the ability to interpret data and track performance.
• Excellent communication and collaboration, with a proactive, client-focused approach.
• Stakeholder management—skilled in negotiation and influence.
• Creative and strategic thinking, with problem-solving abilities and a results-driven mindset.
• Technical proficiency in Jira, Confluence, CRM systems, analytics platforms, and content management tools.

Why work for Beyond Blue

In return, at Beyond Blue, we offer a:

• A well-connected location that supports your active lifestyle: Based centrally in Naarm (Melbourne CBD), with modern office facilities and end-of-trip amenities so you can walk, jog, or ride to work with ease.
• Flexibility to suit your life: Remote and hybrid work arrangements, part-time and job-sharing options, plus purchased leave opportunities.
• Various benefits and leave entitlements: $15,900 salary sacrifice packaging, meal and entertainment benefits, and various leave options—including parental leave, family and domestic violence leave, gender affirmation leave, and community service leave.
• Inclusive and values-driven policies: Cultural, ceremonial, and discretionary leave, ensuring our team members can honour the days that matter most to them.
• Commitment to professional growth: Secondments and blended learning opportunities to support career development and continuous learning.

If you’re excited about this role, but don’t meet every requirement, that’s okay— we would still encourage you to apply! When you apply, let us know if there are any reasonable adjustments we can make during the interview process. All applications will be treated with strict confidentiality.

As part of our WGEA and Innovate RAP commitments, Beyond Blue is committed to fostering and preserving a workplace that values diversity and inclusion. We aim to grow and thrive as a diverse team with individual differences, life experiences, knowledge, self-expression, and talents.

In recruiting for our team, we welcome the unique contributions that you can bring in terms of stage in life, education, culture, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, colour, religion, ability, sexual orientation, opinions and beliefs.

Culture & Values

Our values are the unseen drivers of our behaviours and ultimately become the organisational culture.

• We're focused
• We're brave
• We rise
• Together

How to Apply

To apply, applications should include a current CV with a cover letter that addresses how your qualifications, skills and experience would be attributes to the position and why you would consider yourself to be a cultural addition to Beyond Blue.

For detailed information about this position including the closing date, please refer to the position description on our careers page.

Preferred candidates will be required to undertake pre-employment screening, including a National Police Check and where required, a Working with Children Check.

We encourage early applications as interviews may commence before the closing date.

Key words: Marketing Automation, Growth Marketing, Digital Strategy, Performance Marketing, Lead Generation, Customer Acquisition, Retention Marketing

A position description is attached.