• Wesley Marketing & Fundraising
• full-time position based in Sydney CBD
• innovative and strategic focus
• transform digital marketing
• leadership role

Join the team to make a difference in the lives of children, young people, families, and those in our communities who need our help because you believe like us, every life matters.

About the program and role

A unique career opportunity to help lead the transformation of a purpose driven marketing and fundraising team at one of Australia’s largest charities.

Be part of the marketing & fundraising senior leadership team, bringing your digital marketing strategy and implementation passion and expertise to help realise our bold vision and new 5-year strategic plan.

Reporting to the Executive General Manager – Marketing & Fundraising, this role will lead and manage Wesley Mission’s digital marketing strategy, implementation of digital marketing activities that align with our broader marketing strategies and plans, to deliver best practice marketing programs and communications to help drive brand reputation, revenue growth and deliver our mission. Lead and manage transformational digital projects (e.g. website redevelopment), and the effective day-to-day management of all digital activities (e.g SEO, SEM, digital marketing campaigns and social media). Lead a team of digital specialists and build external agency partnerships to enable best practice digital marketing guidance, advice and support is provided to the Marketing & Fundraising team and relevant internal stakeholders.

You have deep experience and a strong track record of success in creating and implementing a cohesive digital marketing strategy which aligns with marketing and organisational strategy. You identify opportunities and collaborate well across multidisciplinary teams to find creative solutions to meet needs and solve problems. Your strong confidence and capability to influence and inspire people contribute to the achievement of the team and organisational goals.

As a leadership role within Wesley Mission the successful candidate will reflect Wesley Mission’s vision, mission, values and purpose in their work.

About us

Wesley Mission is a high profile, multi-faceted Christian organisation making a real difference in the community. We work with the most disadvantaged in our community by providing over 200 services ranging from aged care, homeless services, child and family care, counselling, employment, training and education, and health services.

Our Vision is “A Spirit disciple-making movement: doing all the good we can because every life matters”.

Essential criteria

• 15+ years’ experience driving the development and implementation of digital initiatives aligned to brand and marketing strategies, ideally in both business-to-business marketing and business-to-consumer marketing environment
• strong capability and experience in the transformation of digital platforms, systems and processes projects to improve business and marketing performance
• strong capability and experience in the full range of digital marketing practices, including specialist technical knowledge and hands-on experience with CMS, CRM tools, web design, social media strategy, SEO practices and analytics
• strong capability and experience in stakeholder management (C suite/Executive level)
• experience managing a team of skilled creative marketing professionals for superior performance
• experience in EDM and Marketing Automation
• experience in using Google Analytics to derive insights and drive content decisions
• strong administrative and computer skills
• proven organisational skills, ability to multi-task, prioritise workloads and produce high quality work while meeting meet deadlines and budgets
• demonstrable skills in negotiation, conflict resolution, change management and financial management
• thorough attention to detail
• excellent written and verbal skills, public speaking and presentation capabilities, including to a Board
• outstanding interpersonal skills, flexible, patient and the ability to challenge practices and behaviours.

Wesley Mission is a Christian organisation requiring all staff to affirm its values and Worker code of conduct. We are committed to providing an environment in which children can feel safe and valued.

The suitable applicant will be subject to the relevant pre-employment checks for appointment to positions within Wesley Mission (including provision of a valid Working with Children Check clearance number). Aboriginal and Torres Strait Islander people are encouraged to apply.