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Digital Marketing Specialist - Melbourne / Sydney

SuperFriend
  • Opportunity to impact workplace mental health nationally
  • Leading national workplace mental health not-for-profit 
  • Full-time role. Melbourne or Sydney CBD based – with hybrid working arrangements

About us

SuperFriend’s vision is for an Australia where all workplaces are mentally healthy. We help organisations navigate their workplace mental health journey by providing evidence informed workplace advice and solutions; we advocate for policy, regulation and workplace system change; and provide insights to industry, government and workplaces though Australia’s largest annual national workplace mental health survey – Indicators of a Thriving Workplace.

About the opportunity

An exciting opportunity has arisen for a creative and hands-on digital marketer to join our passionate team. Working closely with our Head of Marketing and Communications you will support the development and delivery of digital marketing campaigns designed to increase awareness, engagement and growth. The role offers an exciting opportunity to manage our digital marketing campaigns, content and platforms creating a cohesive and impactful digital presence. Specific responsibilities include:

  • Develop and execute digital marketing campaigns driving increased awareness and engagement across SuperFriends digital and social media channels, driving increased B2B uptake of SuperFriend offerings.
  • Analyse and drive the effectiveness of digital activities and campaigns through use of data measurement and reporting tools e.g. HubSpot CRM, Google Analytics etc.
  • Drive SuperFriend's website front end content, helping us deliver excellent, on-brand customer experiences
  • Coordinate the creation and sourcing of content and collateral for social media, EDM, resources, website / microsites, reports and training.
  • Work with external suppliers including graphic designers and website developers as required.

Key requirements

  • The ideal candidate will have tertiary qualifications in digital marketing or communications; combined with proven experience in a digital marketing role.
  • Experience using CMS, analytics, reporting, SEM & SEO (e.g., WordPress, Google Analytics, social media, Digital Ads) and managing social media accounts, including analytics and reporting (e.g., Hootsuite, Google Analytics)
  • Experience using CRM including EDM creation, campaign management, and reporting (e.g. HubSpot)
  • Effective interpersonal, written, verbal skills with strong project management, editing, proofreading and copywriting skills
  • Flexibility, adaptability, a willingness to learn and to operate collaboratively and cross functionally
  • An interest in workplace mental health would be advantageous.
  • Video content creation and publishing or graphic design skills will be an advantage.

Next steps

Don’t miss this unique opportunity to use your digital marketing experience to positively impact workplace mental health and wellbeing nationally. Click "Apply Now".

How to apply

This job ad has now expired, and applications are no longer being accepted.

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