• Rewarding, diverse communications role
  
• Peak professional membership organisation
  
• Central, convenient CBD location

Organisational overview:

The Australian Psychological Society (APS) is the peak professional organisation for psychologists in Australia. The APS represents more than 24,000 psychologist members and provides professional services, education and training, and advocates on behalf of the profession and the community about the benefits of psychology.

The role:

The Senior Media and Communications Advisor sits within the Marketing and Communications department and is responsible for delivering the planning, development and implementation of media and communication strategies. The position works across all areas of the organisation and collaborates closely with the executive, policy, marketing and events teams.

We are looking for a team member who will strive to deliver real benefits to our APS members and psychology in general. This person will have the ability to influence and work between both the commercial and non-commercial areas of the organisation.

The Senior Media and Communications Advisor will play an integral role supporting a range of media and communication activities for the APS, including strategic communications, public relations, issues management, media communications, as well as media and spokespeople relations.

While the role suits a self-motivated individual who can take accountability for their work, we also pride ourselves on our team culture, whereby we encourage a collaborative approach of working together to deliver on quality and timeliness of work.

Direct responsibilities:

• Consult with and provide strategic media advice to the CEO, the Chief Membership & Marketing Officer, and the Marketing and Communications Manger to enhance the profile of the APS
• Actively identify media issues and create media opportunities for the APS
• Media liaison and building relationships with key media contacts
• Broad dissemination of strategic media and PR content for the promotion of the APS and its programs, events, activities and members, and promotion of psychology more generally
• Creating and implementing media and social media strategies and platforms to disseminate APS messages and content
• Profiling of APS programs, research, academics, students, researchers and members
• Managing media releases, media launch events, media profiling and partnership events
• Media training of key APS spokespeople
• Management of communications assets and development of online communications and communities
• Direct member communications from the CEO and President, through a weekly newsletter
• Development of speeches and presentations

Team responsibilities:

1. Developing and implementing the APS’s media, social media, online communities, web content communication plans, production
2. Ensuring the broader team employs best practice in today’s fast changing communications environment
3. Overseeing the development and maintenance of associated policies and procedures to establish organisation wide practise and mitigate risk with APS communication vehicles (eg, social media policy)
4. Taking the lead on several identified communications initiatives—e.g., National Psychology Week, working collaboratively with the Marketing and Events teams

Key selection criteria:

Essential

Tertiary qualifications in media, communications or related field Minimum five years post-qualification experience working in a media, journalism or communications role. Demonstrated experience in developing and implementing not-for-profit, social marketing, or membership body media, marketing and communication plans Demonstrated experience leading a team.

Desirable

1. Experience working in a membership organisation and/or not-for-profit organisation
2. Experience with online marketing; SEO, SEM, AdWords, Analytics
3. Advanced skills in social media platforms including Facebook, Twitter and LinkedIn
4. High level IT skills, including Microsoft Office (Word, Excel, PowerPoint and Outlook), Campaign Monitor

Competencies

• Strong interpersonal skills and relationship/stakeholder management skills
• Ability to create rapport and build long term relationships with internal and external stakeholders
• Ability to work independently to meet targets and deadlines in line with a strategy
• Strong oral and written communication skills in a variety of formats (e.g. presentation skills, promotional copy, communications documents, articles, manuals)
• Ability to effectively collaborate with others in a team environment
• Leadership skills in engaging, guiding and motivating employees – while encouraging accountability and responsibility
• Ability to manage the implementation of a range of communications initiatives with tight deadlines and work under pressure
• Ability to liaise with multiple stakeholders and lead successful collaboration across teams
• Focus on quality, quantity, and timeliness of work output