YMCA Victoria's logo

Kingswim Marketing and Digital Specialist

YMCA Victoria

Who is Kingswim?

We're one of Australia's largest learn to swim schools and provide a dedicated swimming environment for children. We have an exciting opportunity for a Marketing + Digital Specialist to join our team in Mornington, covering maternity leave.

At Kingswim, people matter to us. Whether it's the people we work with, the people who entrust us with their kids, or the little people we teach, we not only provide a service, we create a community. In every interaction, every smile, every helping hand, we're building something bigger than ourselves - that is where you come in.

Kingswim is a brand through which the YMCA teaches over 27,000 kids every week to be competent and safe in and around the water. Employing over 800 staff, Kingswim operate 20 Learn to Swim Centres across Melbourne, Canberra, Sydney, Brisbane, and the Gold Coast, offering swimming education to children from tiny tots to big kids.

Kingswim are owned by YMCA Victoria, all profits from Kingswim go to back in the YMCA Victoria.

What's the role?

The Marketing + Digital Specialist role has the responsibility to implement and drive the digital strategy that will set Kingswim apart as a leader in the Learn to Swim category, and support the broader marketing strategy through events, public relations and campaigns.

You will be responsible for overseeing all aspects of the Kingswim digital experience, including analytics (in collaboration with our agency), strategy development, campaign execution, optimisation and reporting. As well, managing our external relationship with our PR/Media agency, content writing and event execution.

This position based in Mornington, is a full-time, 9 month maternity leave cover. The role sits in the Marketing + Sales team - a small but hard-working group that love coffee, data and sharing about their weekends. We value work-life balance and understand that your life outside the office is important and we are willing to be flexible to ensure you can enjoy both.

What else should you know?

Some perks of the job include:

  • Free parking on site
  • Free access to YMCA recreation facilities
  • Office kitchen, including a quality coffee machine
  • Walking distance to one of the best cafes on the peninsula, Commonfolk

Who are you?

You're an experienced marketing professional, with a strong background in digital and content. You're comfortable taking the lead on projects, and working by yourself or with the larger team. You are confident, have an engaging personality and enjoy working as part of a collaborative team with a variety of other hard working people, who love a laugh.

You have a minimum of 4 years' experience in a similar position, an advanced understanding of SEO/SEM best practices and experience with automated reporting, remarketing, display advertising, social media advertising, content development and events. You value the power of data and have an analytical and creative mind that can provide insights and strategy back to the business to drive performance.

You are keen to work in an environment that is collaborative, passionate and supportive, but willing to challenge the status quo (based on your data and insights). A positive culture is important to you, and you believe that work is about the impact you can make to the customer, the business and to your co-workers.

YMCA, including Boards of Directors, is committed to the safety and wellbeing of children and young people in accordance with our Safeguarding Children and Young People framework. YMCA requires that all applicants undergo satisfactory screening prior to commencement, including but not limited to:

  • A national criminal history check
  • An international criminal history check where applicants have worked overseas
  • Holding or obtaining a Working with Children Check/equivalent in accordance with state/territory laws
  • ACF Safeguarding Children and Young People Certificate (completion online prior to commencement)
  • Two reference checks

Any successfully appointed applicant will be required to adhere to the Safeguarding Children and Young People framework, which includes a thorough safeguarding children and young people induction and committing to upholding the safety and wellbeing of children and young people throughout their engagement with YMCA.

Click here to view a copy of the position description.

How to apply

This job ad has now expired, and applications are no longer being accepted.

Email me more jobs like this.

Daily