about the role

As Marketing Manager – Paid Media at World Vision Australia (WVA), you will develop and drive supporter acquisition campaigns in line with the WVA marketing strategy to drive revenue growth and deliver on key supporter acquisition metrics.

You will lead and manage the acquisition team to ensure the delivery of mass campaign activity, as well as report and lead the performance of paid media through the utilisation of data driven performance marketing. Providing commentary and advice to develop and improve the optimisation of our campaign activity.

This is a maximum term contract to May 2023.

Reporting to the Head of Segment Marketing, your main duties and responsibilities will include:

• Lead the development & delivery of campaigns and always on activity to support achievement of growth targets at a product, campaign and supporter level
• Work collaboratively with key stakeholders across the business and externally media agencies to assist in the development of campaigns.
• Work with acquisition team members to effectively measure outcomes, delivery of performance marketing and paid media strategy and SEO Strategy
• Track, measure, optimise acquisition spend across always on and campaign activity to maximise return and deliver on acquisition targets

Who we’re looking for 

We are seeking someone who is ready and willing to see work they do make a significant change. You will be a highly motivated individual with strong business partnering and stakeholder skills, enabling you to work effectively with people at all levels in an organisation.

You will also have:

• Ability to manage and gain credibility with internal stakeholders
• Tertiary qualifications in Marketing, Business or similar
• Experience with financial management
• Previous media performance experience in a cross functional environment or agency
• Experience in media buying across range of mediums – TVC, digital, radio
• Demonstrable experience growing site audiences and acquiring customers through paid media
• Experience in devising digital marketing acquisition strategies across SEO, paid search, retargeting etc with a key focus on performance marketing
• Strong problem-solving skills and ability to think outside the box

Working for World Vision means you are making the world better 

It’s not every day that a job comes along that lets you change the world. Working for World Vision means looking forward to turning up at work because you know you’re about to do something meaningful. It means working with 35,000 staff and 3.3 million supporters in 100 countries who will stop at nothing to help children live better lives. Join a team that is bold and courageous, and where job satisfaction goes beyond financial reward. 

The selection process 

For your information, the interviews will start immediately, and the role may be filled before the closing date.

We embrace diversity, employing people from a variety of cultural and religious backgrounds. We take our Safeguarding responsibilities seriously and we are committed to providing an environment that is safe for  children. Our stringent recruitment procedures make sure the safest and most suitable people work with the children in our programs. All successful candidates will undergo a criminal record and Working with Children check prior to employment. We provide our staff and volunteers with ongoing supervision, support, and training in their work with vulnerable children and their families. World Vision Australia participates in the Inter-Agency Scheme for the Disclosure of Safeguarding-related Misconduct in Recruitment Process within the Humanitarian and Development Sector. 

Who we are

World Vision is a Christian organisation that empowers everyday Australians to create meaningful change for children through relief, development, and advocacy work.

We offer great benefits such as salary packaging, flexible work arrangements, free-onsite parking and an onsite café.

For more information on World Vision and the work we do, please visit our website: https://www.worldvision.com.au/about-us