Wesley Fundraising

• Permanent full-time role based in the Sydney CBD
• Dynamic not-for-profit organisation
• Fast-paced and varied role
• Manage existing and new direct marketing campaigns
• Drive revenue in support of people experiencing homelessness
• Work in a passionate and experienced team

About us

Wesley Mission is a high profile, multi-faceted Christian organisation making a real difference in the community. This is an exciting time to join an organisation and team that are poised for new growth.

About the role

We are seeking an experienced Donor Direct Marketing Officer with strong relationship management, campaign and donor retention and acquisition experience, to join our dynamic team.

The role is responsible for managing existing and new direct marketing campaigns and activities, including coordinating external relationships with fundraising agencies, fulfilment, data selection and reporting.

The Donor Direct Marketing Officer will drive the DM budget, analyse, report, and measure success and return on investment to maximise growth opportunities and drive income generation. He/she will be responsible for delivering donor acquisition growth as a result of organisational investment in direct marketing.

In addition, the Donor Direct Marketing Officer will implement a donor care program to service new and existing cash and regular giving donors.

The successful candidate will have:

• Experience in an NFP organisation with proven success in developing DM campaigns from inception to implementation especially in direct mail and regular giving
• Experience designing and implementing acquisition, retention and loyalty programs
• Strong track record in campaign management and demonstrated ability to manage various campaigns simultaneously to deadline and budget
• A strong understanding of CRM systems combined with advanced ability and experience in data and marketing analytics, evaluation and reporting
• Excellent communication skills (written and verbal) and strong stakeholder relationship management skills both internally and externally e.g. fundraising agencies, designers and print houses
• Strong financial management experience specifically in budget development, monitoring and forecasting
• Understanding of digital communication and marketing to support integrated fundraising campaigns
• An ability to demonstrate leadership in the continuous improvement of donor engagement, stewardship and development
• Sound knowledge of fundraising legislation, practices and philosophy of charitable giving
• Excellent communication, collaboration and negotiation skills