About Us

Our mission is to brighten the lives of seriously ill children and their families. Our programs bring them fun, joy and laughter when they need it most… because happiness matters. When you join Starlight, you'll:

• Change lives for the better, positively impacting the lives of seriously ill children, young people, and their families.
• Have inspiring and positive work.
• We work to our strengths; we care about each other, and we work collaboratively.
• Be included in an exceptional team. We’ve been recognised as a Great Place to Work, we’re one of AFR’s Most Innovative Companies and we’re also the most trusted children’s charity in Australia.

About you

Your qualifications or relevant industry experience in Fundraising, Marketing or Digital communications would be highly valued in addition to the following skills and strengths;

• Curious, proactive and bursting with innovation
• Natural collaborator and problem solver with a Test and learn mindset
• Understand digital best practice with a solid foundation across a number of disciplines (search, social, email etc)
• Experience developing and implementing digital fundraising/marketing strategy and technology/channels to support growth objectives
• Excellent analytic skills and a demonstrated ability in extract actionable insights to drive results
• Proven project management skills delivering complex campaigns/projects on time and on budget
• Comprehensive understanding of digital ad tracking i.e. Google Tag Manager, Google Analytics, Facebook Pixels etc
• Highly self-sufficient and self-motivated and able to work autonomously without constant direction

About the role

A mix of developing digital strategy and creating digital transformation the purpose of this exciting role is to transform the Individual Giving team’s digital activities across the supporter lifecycle to enhance the supporter experience which in turn grows income and maximises ROI.

In addition to providing tactical digital expertise the Digital Marketing lead also collaborates with internal teams to accelerate the Individual Giving Team’s digital transformation creating a harmonious digital ecosystem which supports the team’s strategic objectives.

Key responsibilities include;

• Drive the Individual Giving digital roadmap and manage prioritisation.
• Understand key Individual Giving audiences and supporter lifecycle
• Lead briefing of all digital activity – internal and/or external providers.
• Work collaboratively with the digital marketing team in optimising the individual giving supporter experience based on data-driven insights
• Lead tactical implementation of specific digital marketing fundraising campaigns including but not limited to Starlight Day and regular giving digital acquisition.
• Develop strategic understanding of Microsoft Dynamics Marketing to ensure individual giving team activities are leveraging this platform optimally.
• Identification and recommendation of new digital opportunities to drive efficiency, income or supporter engagement.

Benefits

As well as the real joy of seeing the positive difference your work makes in the lives of others, our unique benefits support you at any life stage.

• A commitment to supporting your mental health and wellbeing.
• Development and growth opportunities in a workplace underpinned by positive psychology.
• Flexible working philosophy.

Feeling excited?

We are too, click apply now!

We seek candidates from diverse backgrounds who will bring rich experience and perspective to the team, which we know will enhance our creativity and collective intelligence. Our aim is for Starlight to reflect the broader community and we encourage applications from Aboriginal and Torres Strait Islander peoples, members of the LGBTIQA+ community, people with diverse abilities and those who are mature aged or just starting out in their careers.

We are committed to positive employment experiences in an environment where everyone is included, respected, safe and treated fairly, so you can be your best and true self every day.

If we can make accommodations to our recruitment process to better enable you to shine, please include this in your application.

For more information on Starlight’s commitment to Diversity, Equity & Inclusion, please visit our website. Here you will also find Starlight's vision for Reconciliation and our current Stretch Reconciliation Action Plan (RAP).

Successful applicants will undertake a Working With Children Check and a National Police Check as they join the team and throughout their Starlight career.