CPL is a true success story in the NFP sector and the amazing work that they do notably attracts some of the best talent in the market. If you are tired of bottom line business and want a role that makes a big impact to peoples’ lives, then this could be the role for you.

In 2018, they celebrated 70 years in operation; CPL has established itself as a thought leader in the disability space. They are proactive, invested and driven to change the lives of people living with a disability for the better. Forward thinking with new partnerships, CPL offer a range of services that are unique to them. These range from services such as Mylestones Disability Employment Services, to creative programs like ‘Social Squad’ and ‘Screech Arts’.

The Role:

• Managing and leading across a highly capable and diverse team who are working across marketing services, media, internal comms and advocacy
• Ownership and implementation of the business wide marketing strategy which is inclusive of multiple brands
• Oversight of a fast moving, customer centric campaign calendar with macro understanding of the industry so that strategy is always up to date and relevant
• Leadership across the business inclusive of management of key stakeholders both internally and externally. Representation of CPL out in market.
• Heavy focus on data driven strategy and integrated digital analytics to educate the strategy of the team; this team loves to be at the forefront of mar-tech.
• Providing creative vision and direction for the team

You:

• Confident and passionate leader who has had experience managing multi-disciplinary marketing teams. Whilst this role is highly strategic, you are comfortable to lead by example across all functions
• With a customer centric focus, you are always engaged with your audience and understand your customer feed back and trends, particularly around CPL initiatives.
• Throughout your career, you have developed an impressive portfolio of best practice; with this, you will bring to the team new ideas, new vision and different approaches to marketing strategy
• CPL is uniquely placed to impact the sector with advocacy and social impact; you are comfortable in driving this forward for the organisation
• As a prolific networker and communicator, you are consistently promoting the brand and amazing work of CPL

Understanding of the disability and not-for-profit sector would be highly regarded