Oxfam Australia's logo

Direct Marketing Manager - Melbourne / Brisbane

Oxfam Australia
  • Lead Oxfam Australia's mass fundraising team to inspire initial and continued support of Oxfam Australia’s work.
  • Maximum Term parental leave backfill November 2020 to 22 October 2021, Full-time, 35 hours per week
  • Melbourne or Brisbane based

About Oxfam

Oxfam is a global movement of people working together to end the injustice of poverty.

That means we tackle the inequality that keeps people poor. Together we save, protect and rebuild lives. When disaster strikes, we help people build better lives for themselves, and for others. We take on issues like land rights, climate change and discrimination against women. And we won’t stop until every person on the planet can enjoy life free from poverty.

We are an international confederation of 19 organisations (affiliates) working together with partners and local communities in the areas of humanitarian, development and campaigning, in more than 90 countries.

All our work is led by five core values: Accountability, Empowerment, Equality, Inclusiveness and Sustainability. To read more about our values please click here

As an agency undertaking work both nationally and internationally and in humanitarian response, Oxfam takes its duty of care seriously to safeguard children, young people and adults and recognises that it must meet community expectations and the trust placed in its personnel to maintain the highest standards of conduct with children. Therefore, all positions within Oxfam are required to comply with the One Oxfam Child Safeguarding and Protection from Sexual Exploitation and Abuse policies and all staff sign the Oxfam Australia Child Safeguarding and One Oxfam Employee Codes of Conduct.

The Role

The Direct Marketing Manager leads a team of Marketing Coordinators to deliver Oxfam Australia’s (OAU) portfolio of mass fundraising initiatives spanning multiple audience segments, products, campaigns and channels that inspire initial and ongoing support of our work. In taking a strategic and “Supporter First” approach, you will ensure that fundraising activities achieve the right balance in driving annual net revenue; long term supporter loyalty; and appropriate overarching levels of ROI.

You will lead and support the direct marketing team to drive optimum levels of engagement and financial support from appeals; regular giving; middle donor; bequests and peer to peer fundraising approaches.

You will play an important role in ensuring that fundraising campaigns are aligned to the OAU strategy; meet the high ethical standards that Oxfam sets and that communications accurately reflect the work of the Agency and the context in which we operate.

A little about you (the key selection criteria)

To be successful in this role you will have;

  • Extensive senior experience in the development, implementation and oversight of highly effective direct marketing and communications campaigns
  • Significant experience in leading and managing cross-functional high performing teams
  • Detailed understanding of supporter/customer segmentation best practice approaches and techniques
  • Extensive experience in analysing data and leveraging CRM systems to develop, support and implement effective fundraising strategies
  • Superior project management skills, including planning and exceptional attention to detail, to deliver campaigns to time and budget.

We can offer you

  • A base salary of $112,356 pro rata plus superannuation, superior leave benefits and access to a generous not-for-profit salary packaging program (up to $18,450 of your salary tax-free)
  • The opportunity to use your talents and expertise to tackle poverty and make a positive impact around the world
  • A flexible and supportive workplace, with excellent work-life balance
  • Superannuation matching

Applicants will be required to show proof of their right to work in Australia and successful applicants will be subject to the satisfactory clearance of a Police Records Check, and Counter Terrorism and Aid Diversion check.

We promote diversity and practice equality. Aboriginal and Torres Strait Islander applicants are encouraged to apply.

How to apply

This job ad has now expired, and applications are no longer being accepted.

Email me more jobs like this.

Daily