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Senior Digital Marketing Advisor

Our Watch Limited

About Our Watch

Our Watch is a national leader of primary prevention of violence against women and their children.

Our vision is an Australia where women and their children live free from all forms of violence. Our role is to stop violence before it starts.

Our Watch recognises and values diversity among its staff and strongly encourages suitably qualified people from all backgrounds to apply, especially people who have a strong understanding of intersectionality either by working with diverse population groups or a lived experience.

Our Watch is committed to increasing employment of Aboriginal and Torres Strait Islander people in the organisation. Aboriginal and Torres Strait Islander applicants are strongly encouraged to apply.

About the role

The Senior Digital Marketing Advisor is responsible for planning, implementing and evaluating the promotion of Our Watch websites using SEO, SEM and other relevant mechanisms to increase audience reach and engagement.

Our goal is to ensure the right practitioners are finding the most relevant tools/resources on Our Watch websites,at the right time,to support their prevention of violence against women work effectively.

The Senior Digital Marketing Advisor will work closely with relevant internal teams like Media & Communications and Practice Leadership to find reactive and proactive opportunities to promote Our Watch digital content at the best times to ensure the best results.

About you

This is a new role at Our Watch and so the successful applicant will have to create an overarching SEM strategy with measurable objectives, implement the strategy using a small SEM budget and demonstrate return on investment through the interpretation of tracking and analytics in line with the organisational strategic and annual operating plans.

An ability to share knowledge, insights and the value of SEM to the organisation through workshops and/or written reports is a must.

For further information please contact hr@ourwatch.org.au, using the subject line: Senior Digital Marketing Advisor enquiry via EthicalJobs.

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