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Head of Marketing

Lighthouse Foundation
  • 12 Month Contract
  • Full Time Position

WHO ARE WE?

Lighthouse Foundation provides homes and therapeutic care programs to children and young people impacted by long-term neglect, abuse, and homelessness. Our focus is to create caring communities where kids can feel safe, form meaningful relationships, and begin to heal from traumatic experiences. For the past 30 years, our proven Model of Care has successfully transformed the lives of over 1,000 young people using a range of evidence-based strategies. We now educate and support Foster Carers in the same way, so that they too can take care of some of Australia’s most vulnerable children.

HOW WILL I HELP?

As Lighthouse’s Head of Marketing, you will lead the development and implementation of Lighthouse Foundation’s Marketing & Communications and Branding to support major revenue, brand and supporter growth. Your role will be joining at a pivotal time as the organisation launches a new three-year strategic direction. You will be responsible for creating and project managing innovative marketing campaigns, fundraising appeals and key stakeholder events.

Ultimately, this role’s purpose is to deliver marketing needs internally and externally, drive brand awareness and profitability for the organisation, and manage the broader marketing team’s efforts to raise funds and create meaningful end-to-end donor experiences.

Working closely with the Founder and reporting to the Director of Marketing & Fundraising, you will manage a small team of 2 marketing coordinator resources. This role is suited to someone who is highly motivated, proactive, collaborative and most importantly, can think ‘big picture’ to help lead the foundation into this next exciting growth phase.

The desired successful candidate for this role will have experience working with external agencies/internal teams to deliver a major Branding project and Website redevelopment as these are two core projects of the role initially.

WHAT’S IN IT FOR ME?

Working for Lighthouse Foundation means you will be working for an organisation that cares about the community. As Head of Marketing, you will help support the organisation as it works with our homeless youth by creating innovative marketing/communication strategies and campaigns to drive donations, improve donor experiences and support our life-changing programs. Your efforts will help save young lives and play a role in ending youth homelessness in Australia. Your role will provide impact to not only those within the Lighthouse Foundation but the countless others who use their services.

WHAT DO I NEED TO BE SUCCESSFUL?

First and foremost, interpersonal skills are a must, with a level of maturity and understanding needed when working with those who use our services. Though strategic, the role is hands on and requires someone with excellent communication skills and a high-level outcome focus. From a professional standpoint you will require:

  • 5-7 years of experience in a similar role (strategy creation and leading marketing/comms teams)
  • Tertiary Qualification in related discipline
  • Exceptional attention to detail and high levels of emotional intelligence
  • Track record of successful marketing & communication campaigns, and measurable positive outcomes.
  • An ability to project manage multiple competing projects and their budgets (highly desirable)
  • A positive, ‘roll up your sleeves’ attitude/ be willing to take a hands-on-role in projects when required.
  • Be a confident communicator who can build relationships with all key stakeholders. Other key skills which would be beneficial;
  • Previous experience in the not-for-profit sector
  • Ability to use Wordpress, Squarespace and relevant graphic design tools
  • Experience creating brand awareness through social media (Facebook, Twitter, LinkedIn and Tik Tok)
  • Understanding of current legal and compliance requirements within the not-for-profit sector

For this role you will please note you will also need:

  • Current driver’s licence
  • Criminal Records check
  • Current Working with Children check (or be willing to apply for this)

APPLICATION PROCESS

We welcome your application and ask that you please review the attached position description, provide your Resume and Cover letter, broadly addressing the key selection criteria highlighted.

To submit your application, click Apply Now.

Lighthouse celebrates diversity and affirm the right of access, equity, and equality for every young person, staff member and volunteer in the Lighthouse Community. Our organisation is inclusive of all sexual orientations and gender identities. We also practice from a position of cultural safety and awareness, across diverse languages, religions, and cultures. we respect, respond and continue to learn about the unique needs of Aboriginal and Torres Strait Islander young people.

Lighthouse Foundation is a Child Safe Organisation, we are committed to a thoughtful and protective environment that supports our babies, children and young people to feel safe and respected, and to build their capacity to feel deeply cared for and important to other human beings.

This position is considered authorised work and subject to mandatory Covid-19 vaccination and safety requirements. You will be asked about your vaccination or exemption status and any accompanying evidence should your application proceed.

Please find attached the position description.

How to apply

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