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Marketing and Communications Manager

Greening Australia

Why Greening Australia

We are the environmental enterprise that thinks bigger than the environment. We started conserving and restoring Australia's landscapes in 1982 and we haven't stopped since. At Greening Australia, we work on major programs that bring life to landscapes and restore balance to the natural environment in significant areas across Australia. Through our major programs, we demonstrate conservation on a massive scale, covering millions of hectares of land and protecting thousands of native species.

In 2018 we set our 2030 vision and impact goals which include the aim to plant half a billion trees by 2030. Proudly rooted in 38 years of history as a national not-for-profit, in 2019, Greening Australia took a new direction re-framing our brand as an environmental enterprise, a critical step in meeting our 2030 goals.

To achieve this we are on a growth trajectory to amplify our brand. Over recent years we have partnered with major brands such as Officeworks, Virgin Australia and Sukin Skincare, and this year worked with Triple J radio as their charity partner for the Hottest100 countdown listened to by over 34% of Australians.

The Role

As we continue on this journey as an enterprise, the Marketing and Communications Manager role is required to help drive forward our strategic approach to reach our defined target audiences and achieve our 2030 goals.

This role will support the Director of Marketing and Communications to implement and drive forward the new strategic content plan, lead the development of key partner (including corporate) communications plans, implement new ways of working across the organisation, be a contact point for our PR agency and mentor colleagues within the team.

As a fast-paced and agile enterprise, the right person will have the experience and confidence to lead projects, take the initiative to work pro-actively across the organisation but still enjoy getting hands-on with projects to help solve great environmental challenges, demonstrate proof of impact and produce inspirational stories.

As part of a small team this may involve; content development for our target audiences and key projects; overseeing major campaigns; delivering plans for corporate brand partnerships, and; delivering on broader business objectives.

Key accountabilities and outcomes for the position include:

  • Implementation and overseeing delivery of the strategic content plan for Greening Australia, maintaining our focus on being audience-led
  • Input into strategic planning and budgeting, and handling some day to day budget management
  • Key contact for PR agency liaison and other agency work required
  • Lead the planning process for major key corporate and non-corporate partners and support the team to deliver against these plans
  • Oversee and support the team in delivering effective campaigns and content development for a variety of channels
  • Ensure brand consistency in all external marketing and communications
  • Mentor junior team members on workflow and key project/partnerships
  • Maintain respectful relationships with colleagues and partners and ensure that behaviours are in accordance with workplace expectations
  • Adherence to all company policies and procedures

The Successful Applicant

This role will be fast-paced, have lots of variety, and will involve engaging with a range of stakeholders, so bringing your 'can do' attitude is essential to our success. You'll need:

  • At least 5 years of work experience in marketing, communications, and/or science communication
  • Bachelor's degree required (communications, marketing, journalism, English or related field)
  • Demonstrated experience in managing multiple projects and clients/partners
  • Strong commercial acumen – eg assessment of key issues - risks to brand, reputation, issues that may impact key stakeholders
  • Experience with PR and media
  • Ability and confidence to engage with internal and external stakeholders
  • Experience in content creation for a variety of mediums and audiences
  • Experience using WordPress or similar CMS, high level of proficiency in Microsoft Office (Outlook, Word, Excel and PowerPoint).
  • Excellent organisational and time management skills
  • Attention to detail and persistence to see projects and tasks through to completion
  • Interest in making an impact for environment and/or conservation

Highly regarded

  • Experience in mentoring staff or leading collaborative processes
  • Experience in Adobe Creative Suite (Photoshop, InDesign and Illustrator)

How to apply

This job ad has now expired, and applications are no longer being accepted.

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