• Full time, parental leave cover role to October 2020
• Join the Fundraising Products team, based in Sydney CBD
• Work for the world's largest humanitarian movement

About us

Australian Red Cross is part of the largest humanitarian movement in the world seeking to build a better society based on people helping people.  

Our Fundraising Products team focus on developing new fundraising revenue propositions and keeping our current supporters engaged.

We have recently organised ourselves into squads and adopted agile principles– it’s a great time to join us as we embed our new ways of working.

About the role

You will lead and support a team of offline channel experts to grow new audiences, retain and build a loyal base of supporters and deliver income growth. Channels include direct mail, telemarketing, face to face, bequest and compliance.

Through your knowledge of global and market trends and horizon scanning, you will look at new offline channel opportunities and ensure continued optimisation across existing channels.

Working closely with Fundraising leadership, CX, MarComms and Data Science teams, you implement concepts and strategies to win hearts and minds.

What you’ll bring

• Experience leading and managing a team, including change management, setting objectives and delivering income and expenditure targets
• Proven skills in evidence based consumer donor acquisition, reactivation, retention and growth strategies that deliver financial and non-financial targets
• Demonstrable direct marketing experience working across a variety of offline channels to achieve direct results
• Experience in managing programs, campaigns or products with a track record of reaching targets
• Excellent communication, collaboration and presentation skills and the ability to build strong relationships with colleagues and stakeholders
• Demonstrated analytical, problem solving and decision making abilities
• Curious mindset that analyses market and global trends with a courageous approach to innovation

Why work for us?

Work for purpose, know that the work you do enables Red Cross to support and empower people and communities in times of vulnerability.

You can access flexible working arrangements and generous salary packaging options that can increase your take home pay by paying certain expenses using pre-tax dollars up to $15,900 a year.

For more information refer to the Position Description - Offline Channel Manager.pdf.