Guide Dogs NSW/ACT have finalised the integrated digital customer strategy and is looking for an experienced Digital Communications Specialist to join our team.

The role will play a pivotal part in implementing the digital communications strategy across multiple platforms (web, voice, mobile) and connecting our Clients with services, programs, events and relevant information.

The Digital Communications Specialist is a communications all-rounder with strong writing skills. Reporting to the Digital Marketing Manager, you will develop high-quality communications and written digital content.

Responsibilities include:

• The main focus of this role is developing written content and communications for voice channels like Alexa.
• Draft, develop and edit written communications that are audience-focused and well-structured within tight timeframes, suitable for digital channels like voice, web, social, email, etc.
• Assist with content development for national social media channels and CatchUp where advised including community management and writing (this is a small part of the role).
• Edit and approve social media content on behalf of national social media team (this is a small part of the role).
• Develop and manage the implementation of promotional activity across a range of channels (Spotify, youtube, social, PR etc) for CatchUp.
• Work with the Brand team to develop written content for a range of audiences and digital channels such as fact sheets, Electronic Direct Mail, display materials, newsletters, presentations and other marketing activities like video scripting, on an ad hoc basis.
• Build strong working relationships with business stakeholders through effective communication.

About You

• You are passionate and committed to using your digital, communication and campaign skills to support people with low vision or blindness.
• You are a strong writer and communications professional, preferably with journalism, content creation or editorial experience.
• Demonstrated experience producing written communications for a range of digital channels including voice.
• Strong content and editorial skills including developing and implementing a content strategy.
• Proven experience with developing bespoke content optimised for digital channels including content developing, posting, monitoring digital content and using analytics to drive content ideas and optimisations.
• Proven ability to work proactively and liaise with various stakeholders to produce impactful projects and information.
• A tertiary degree in a relevant discipline is required and a minimum of three years of relevant experience.
• To be successful in this role, you must have the ability to work in a fast-paced environment and be able to multitask/work across numerous activities at any given time.
• You will possess excellent interpersonal, communication and presentation skills.
• You will be a strategic, creative forward thinker who keeps abreast of what is happening in the digital landscape.
• High accuracy of work and attention to detail.
• Demonstrated problem-resolution experience.
• Demonstrated ability to be self-motivated and to use initiative.

Desirable

• Experience working with external agencies
• Proficiency with Wordpress, Alexa Developer and social media analytics platforms.
• Knowledge of Google Analytics.

For more information about this opportunity please refer to the position description.

At Guide Dogs NSW/ACT we strongly encourage applications from people with low vision or blindness.

We are proud to be an inclusive workplace that reflects our clients and the broader community and are committed to providing a work environment in which everyone is included, treated fairly and with respect. We offer equal employment opportunity regardless of your disability, gender or gender identity, race, religion, sexual orientation, age, marital or domestic status, carer status, or political opinion.

If you require an adjustment within the recruitment process, please contact [email protected] using the subject line: Digital Communications Specialist enquiry via EthicalJobs to inform us of your preferred method of communication.