The Communications and Engagement Officer sits in the Mental Health Promotion Unit which encompasses MHACA’s training, education, suicide prevention and health promotion activities.
The primary objective of this role is to contribute to MHACA’s commitment to improve the wellbeing of Central Australians by implementing strong, respectful and effective communication and community engagement strategies. This includes community based campaigns, resource and promotional materials development and production, community education; and management of MHACA’s presence on the web and social media.
The position will work across the organisation and provide, support and advice to communications, engagement and promotions activity. Priorities will be guided by MHACA’s Communications and Engagement Plan.
- Develop, implement, and evaluate sustainable and meaningful community engagement projects and events in keeping with MHACA’s values, strategic direction and Communication and Engagement Plan
- Review, implement and monitor MHACA Communications and Engagement Strategy
- Develop and foster positive relationships with internal and external stakeholders to ensure efficient, effective delivery of projects in a timely and brand consistent manner;
- Administer and maintain the internal and external contacts database(s) including mailing/contact lists, promotional materials, image library as appropriate and coordinate their use and distribution.
- Support the design, review and update promotional material and information related to the activities of MHACA;
- Work across the organisation to develop and champion the MHACA brand and ensure adherence to brand guidelines across all mediums and communication channels.
- Support the organisation’s recording and capturing of events and activities in line with privacy legislation.
- Maintain, develop and update MHACA electronic media including the website and social media opportunities.
- To work with management and staff to support MHACA’s public voice and advocacy activities. This may include supporting the development of media releases, editorials, columns, event alerts, articles, appointment notices, background documents, opinion pieces, position statements, thematic platforms for public advocacy.
- Assist in the identification and management of opportunities for MHACA to contribute to public debate, news commentary and similar forums of public influence to profile areas of expertise and research.
- Report on media activity to the organisation.
Perform all other tasks as required by the organisation that would reasonably be consistent with classification and responsibilities.
- Qualifications in community development, health promotion, communications or other relevant field/s.
- Excellent relationship management skills. An ability to develop, nurture and manage positive working relationships to deliver excellent services with both internal and external collaborators
- Outstanding written and verbal communication skills including demonstrated experience in writing, editing and proofing for web, print and social media.
- Ability to design promotional materials to a high standard using appropriate graphic design tools
- Demonstrated ability to work under minimal supervision and manage multiple projects, deadlines and competing demands.
- Demonstrated experience in developing and delivering public advocacy, marketing, PR and/or business development campaigns.
- An understanding of the issues surrounding mental health, suicide and grief and loss, and the capacity to appropriately and sensitively represent these issues in public mediums.
- Excellent IT skills including expertise in the use of the Microsoft Office suite of programs, and familiarity with Adobe Photoshop and InDesign or similar publishing/ editing software.
- Experience in working in a cross-cultural setting or a demonstrated understanding of and commitment to the principles of cultural safety and cultural competence.