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Strategic Marketing Manager


Employer: ATEC Biodigesters International
Work Type/s: Full Time, Part Time
Classification/s: Environment & Sustainability, Green Products & Services, International Aid & Development, Management, Communications & Marketing
Sector/s: Business/Private Sector, Social Enterprise
Location: Melbourne

Job posted on: 08 March, 2019.
Applications close: 24 March, 2019.

  • This position can be worked remotely.

About the Social Enterprise

Cooking with wood kills twice as many people each year than traffic accidents – it is one the world’s leading cause of premature death but is rarely talked about as it only effects the bottom billion. ATEC* Biodigesters International is an award winning startup social enterprise that produces, sells and distributes world-leading small-scale biodigester systems for developing country households. Now at 60 staff internationally, ATEC* is entering the next exciting phase of expanding this technology commercially across Asia-Pacific (see 2030 vision) and is recruiting a Strategic Marketing Manager to drive ATEC’s expansion into new markets. Join us in getting this critical message out there to a potential global customer base of 1.1 billion people and showing them there's a better way.

About the Role

Having now passed over 1,000 customers, ATEC* is entering a new phase of growth that will be driven by inbound marketing strategies that link into field team work to drive awareness, efficiency and effectiveness. The Strategic Marketing Manager will have proven experience of managing modern data-driven marketing strategies and sourcing the partners or expertise to deliver a multi-channel approach. The ideal candidate will be aligned with ATEC’s 3 core values of; leading by example, results-focused and continuous innovation.

Duties

  • Design and implement ATEC’s new lead-scoring inbound marketing strategy and integrate/improve with existing activities in sales
  • Work with CEO to support and coach local marketing and sales teams within markets
  • Manage customer journey and lead scoring across digital marketing, outbound calling and field teams to drive efficiency and effectiveness
  • Oversee CRM and mobile data app Commcare integration for marketing and customer journey
  • Utilise digital marketing to do lean testing on market and product mixes
  • Oversee recruitment and establishment of local teams within each country
  • Work with CEO on developing business strategies to secure further investment for expansion markets and further establish ATEC as an influential market leader

Requirements

  • Selection Criteria:
    • Proven management of successful integrated marketing campaigns
    • Business degree in a related field.
    • Proven experience of implementing lead scoring
    • Project management experience that include both data analysis and creative
    • Minimum 5 years experience in related field
  • Personal Attributes:
    • Leads by example
    • Strong capacity to build, measure, learn and adapt
    • Results focused
    • Driven to help people and communities
How to apply for this job

To apply, please send your CV to Ms Putheavy Ke info@atecbio.com, using the subject line: Strategic Marketing Manager application via EthicalJobs, along with maximum one-page cover letter addressing the selection criteria, bullet point answers preferred. Applications close Sunday 24th March.

Contact: For further information or questions on the role, please email Ms Putheavy Ke info@atecbio.com.

Supporting materials  ATEC Strategic Marketing Manager.doc